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BUR 4463 - International Marketing   Tags: business  

A guide to doing International Marketing research at PBA's Warren Library
Last Updated: Aug 1, 2014 URL: Print Guide RSS Updates

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Hours - (561) 803-2226

Service Desk - (561) 803-2240

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      This guide is custom designed for students in the International Marketing class. It includes books in the Warren Library collection, links to electronic books, a list of databases most used by researchers interested in the business literature, and other resources to help you find the information you need to complete the assignments for this course. I've also included some web sites -- including government web pages -- that have been identified as good resources.

      The "Comments" link in each box on every page is there for you to send me suggestions for additional useful resources. I promise to read your emails, review your suggestions and follow up on them. I'm counting on you to help me improve this resource by letting me hear from you! If you have a favorite website that you find yourself visiting again and again because of the valuable information found there, and it's not listed here, send me the URL and your comments and I just may add it to this LibGuide. This is very definitely a work in progress!

      Thanks in advance for your input!


        Country Overview, Conditions & Risk

        Background Notes  - from the U.S. Department of State
        Provides an overview of the people, history, government, political conditions of each country’s economy.

        GlobalEdge Country Insightsproduced by Michigan State University
        This site provides extensive historical, economic and political information for more than 199 countries.

        The World Factbook -
        Provides information on the history, people, government, economy, geography, communications, transportation, military, and transnational issues for 266 world entities.


        Journals containing Country Studies information

        Note: If you are off-campus when accessing some of the links below, you will need to enter your PBA username and password. (These are the same as the ones you use for your PBA email.)

        Country Commerce (EIU publication) – Journal available through Business Source Complete database - Information on foreign investment, interpretation of the laws, rules, and regulations governing establishment of new enterprises
        Instructions: On the Warren Library website choose Journal by title tab, click on the Go to Journals link and enter Country Commerce. Find your country and click on the corresponding BSC link.

        Country Finance (EIU publication)  - journal available through ABI/Inform database
        Information on foreign exchange regulations, financial conditions, sources of capital, and strategies.
        Instructions: On the Warren Library website choose Journal by title tab, click on Go to Journals link and enter Country Finance.
         Find your country and click on the corresponding ABI link. 

        Reference Librarian

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        Elizabeth Fairall
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        Palm Beach Atlantic University
        Warren Library
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